086: From English Teacher to Broadway Producer in Two Years with Michael Roderick

On this episode of Build Your Network, Host Travis Chappell interviews Michael Roderick, founder of Small Pond Enterprises, helping people become thought leaders.

Here’s what Travis and Michael discuss in this episode:

  • About Michael Roderick
    • Worn many hats but has been most interested in connecting and connecters.
    • Most excited about the intersection between relationship building and thought leadership.
    • It’s about giving people frameworks, not absolutes.
      • Some people like to stay behind the scenes, others get frustrated with that.
    • Went from being a high school English teacher to a Broadway producer in two years.
      • He studied the industry and looked at the thing nobody else was doing.
      • He helped other producers attain their success and was offered a credit much quicker than normal.
    • Do you believe that what you know or who you know is more important, and why?
      • Both are incredibly important, and one doesn’t go over the other.
      • Taking the time to learn from others will make you successful in relationship building.
      • The more you understand the people around you, the easier it is to figure out who to connect them to.
      • Some of the most influential and powerful people don’t put themselves very far into the spotlight but make major things happen.
    • What’s the main relationship-building principle you focus on?
      • Pay attention to the type of person he’s dealing with, breaks it into four categories:
        • A – Advocates – people who are just as invested and interested in what he’s working on as his goals.
        • B – Boomerangs – More transactional and “networky.”
        • C – Celebrities – Others try to connect with them.
        • D – Drains – They can’t think about anything else but asking, high state of need.
      • People see the D’s as the takers, but we’ve all had to be a drain at some point.
      • You have to think – How do I make things accessible?
    • Tell us about a time when a connection led to a moment of success?
      • Had a friend in PR who introduced him to another friend as he was still building things out.
      • He asked Michael what he was trying to accomplish.
      • He introduced him to his first podcast interview
      • Through this he ended up at a major event where he met a ton of amazing people.
    • How far behind would you be without your network and focusing on relationship building.
      • Would be very far behind.
      • You only need to things to get to the next level:
        • People and platforms.
      • Why do you think a lot of people fail to network?
        • It becomes something you put aside because it doesn’t matter in the immediate.
        • When he was a director, they would deal with transitions between scenes.
          • A lot of the time relationship building is in the transition category.
          • If you are focused on growing your business and selling something, you’ll take every interaction as if it’s a sale.
          • In doing this, you’ll miss out on building a real relationship with people.
        • If you’re always solving problems and never asking, they start to believe:
          • You have no needs.
          • Or it’s like credit card debt, they avoid you because they don’t know how to give back to you.
        • How do you transition from not asking for anything, to asking well?
          • Identify who your advocates are, who has given to you and wants to support you.
          • Let them in on your challenge and ask for ideas.

The Random Round:

  • What profession other than your own do you think it would be fun to attempt?
    • College Professor
  • If you could sit on a park bench for an hour with anyone past or present, who would it be?
    • Zig Ziglar
  • How do you like to learn best, books, blogs, podcasts or video?
    • A mix: reads a ton and listens to shows.
  • What’s one of your favorite books?
    • Captivate by Vanessa Van Edwards
  • Give us a glimpse of your morning routine?
    • Early wakeup 5/5:30 am
    • Go to coffee shop and write daily email
    • Dig into tasks
    • Meditate twice a day at different times of the morning.
  • What is your go-to pump up song:
    • Anything from Hamilton
  • What are you not very good at?
    • Saying no.
  • Find him online:
    • com

Tweetable Quotes:

  • “You have to have a balance between giving and asking.”
  • “You limit things in your life when you limit others creativity.”

Resources Mentioned:

Buildyournetwork.com – Podcast website

BYN.media/fb – Facebook Group

Small Pond Enterprises

Captivate by Vanessa Van Edwards


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